Client: Calmac
Ad function: Standard animated GIF
Ad formats: 3 variants of IAB Standard sizes: MPU, Leaderboard, Skyscraper, Mobile Overlay and Reskin
Creative software: Photoshop
Ad publishing platform: Doubleclick
Year: 2017
Set 1
MPU
Skyscraper
Mobile Overlay
Leaderboard (Scaled to fit)
Reskin
Set 2
MPU
Skyscraper
Mobile Overlay
Leaderboard (Scaled to fit)
Reskin
Set 3
MPU
Skyscraper
Mobile Overlay
Leaderboard (Scaled to fit)
Reskin
